Jordan Latimer Headed to Frostoberfest with Something to Prove

Jordan Latimer

COLDWATER, ON – Super Stock division returnee Jordan Latimer has filed entry for his first ever Frostoberfest this weekend at Flamboro Speedway.

Latimer joined forces with car owner Craig Ellis earlier this summer and the pair have made considerable progress in their first few months working together.

“There aren’t a whole lot of events left that have the type of effort invested that Frostoberfest does,” says Latimer of Flamboro’s hallmark weekend. “When a speedway goes the extra mile to build something up like this race, you owe it to them as a competitor to get out there and be a part of it.”

“It would be an honour to add our name to the list of guys that have won this race before,” continues the Coldwater, ON native. “This team is really starting to gel right now and a big win like this would be huge for us.”

The team has improved in each of their starts since the beginning of their union at mid-season and Latimer is ready to take their new outfit to the next level at Flamboro.

“This car just feels better and better every single time I’m in it,” notes Latimer. “It’s always a bit of a learning curve when you’re in a new car with a new team but we’ve made some serious strides in our last few starts.”

“The car and the driver are improving together and that’s exactly what we’ve been working towards this entire second-half of the season. I really believe that’s going to make us tough to beat this weekend.”

Prior to his run through the Limited Late Model division at Sunset Speedway and Sauble Speedway, Latimer was lauded as a blue chip prospect in what is now known as the Super Stock division at the now-shuttered Barrie Speedway – a track that shared a number of similarities with Flamboro.

“I cut my teeth bullring racing,” smiles Latimer. “So coming out and racing Flamboro is going to feel like a bit of a throwback. I’m really looking forward to that.”

“You can’t abuse your equipment early in those two features. Bullrings can be real tough on equipment and, from what I’ve heard, Flamboro isn’t any different.”

“We’re going to hang back a bit and see what we have,” adds Latimer. “Because, if you burn your stuff up, you’re just along for the ride. That’s not the type of day we want to have. We’ll be conservative when we need to be, but once it’s time to make our move I know we have a car that can surprise some people.”